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Business Development Director - Smart Cities

Location: Shanghai, 31, China 
Req ID: JR-0000041265


Business Development Director - Smart Cities

Location: Shanghai 会德丰

Req ID: JR-0000041265


Western Digital®

We deliver the possibilities of data. YOU define what’s possible.



1.     Business Development Director - Smart Cities will drive WDC's strategic position in all the China's Smart City initiatives.

2.     Identify “break in” opportunities for net new business related to Smart Cities projects

3.     Identify new engagements, map the stakeholders and participants, build influencers' network, develop engagement strategy and execute on it Develop new product engagement plans for existing accounts by assessing opportunities at new products, different business units or building new use cases Pursue identified opportunities and build long-term customer relationships

4.     Partner with account executives to determine WDC individuals needed to execute entire sales motion from lead to close (e.g., pull in product marketing to define product positioning and value prop, provide collateral, meet with customers)Ensure a successful transition of new opportunities to the to relevant sales organizations, account managers, sales engineer and post-sales support




1.     BSEE or Master Degree with minimum 10 years. A working knowledge of storage industry is desirable.

2.     Good understanding of complex, country-wide projects

3.     Segment/industry relevant experience in B2B outside sales, business development

4.     Skills & Competencies required

5.     Skilled to have segment-specific conversations about customer business strategy and storage architecture

6.     Ability to build relationships at all levels on an organization

7.     Understanding customers’ and segments’ product lifecycles and ability to tie WDC value proposition to it

8.     Knowledge of trends and key drivers for the Smart Cities projects



1.     Good command of English, both in verbal and writing, good communications skills internally and externally.

2.     Strong debugging, problem solving skills with proven experience.

3.     In-depth knowledge or understanding of storage product, esp., SSD and HDD.

4.     Self-motivated, team spirit and customer oriented mindset, ability to work independently in a team.

5.     Understands the OEM market and style. 






Western Digital Corporation is the world’s largest data storage company with a leading portfolio of HGST, SanDisk, G-Technology and WD brands covering flash and disk-based solutions. Deployed by the largest and most prominent organizations worldwide, Western Digital solutions are everywhere, touching lives and enabling great value from the data they possess.